The growing importance of Web-to-Package Technology: Design’N’Buy

USA – Design’N’Buy, a dominant Web-to-Print solution provider has released a whitepaper for the online packaging market and their digital transformation challenges.

Being a prominent market leader in the print technology domain, Design’N’Buy recognizes the challenges of the packaging industry that businesses are facing in their conquest of integrating web-to-pack solutions.

The whitepaper, researched, compiled and written by the founders of the organization Nidhi Agrawal and Abhishek Agrawal, is created with the vision of serving all types of packaging businesses right from budding start-ups to established organizations.

According to the paper, printing and packaging companies face a lot of innovative challenges in their day-to-day functioning.

Sometimes, it is also due to mismanagement or the siloed nature of the job they are doing. However, building an integrated system that keeps everyone including designers, customers, printers, management, and distributors in one loop is quite difficult.

Organizations are always looking forward to innovative and good-quality packaging. They have to remain careful about it because if the packaging is not foolproof, the possibility is there that the items within it may get spoiled.

Apart from that, the packaging also serves as the brand’s identity for customers. Therefore, print & packaging companies have to constantly stay innovative to meet the customer’s demands.

Since packaging is the last step before product launch, there is tremendous pressure on the packaging companies to deliver on time.

Because of the nature of the job, they need to fill in for others’ delays in the job. Therefore, many print & packaging companies operate 24/7 with a Just-in-time production model.

Silo working is also a major challenge for packaging companies and much of their time goes into coordinating with cross-functional teams.

Sustainability concerns

With the growing concerns around sustainability, packaging companies should get innovative and creative with the material of their packaging.

Many leading brands of the world have vowed to reduce their carbon footprint in the upcoming decade.

Printers are required to focus more on using sustainable material for packaging, reducing waste, using volatile organic compounds (VOCs) instead of ink, increasing recycling, and reducing power consumption.

Therefore, they are required to continuously optimize their business processes to bring sustainability.

From the upcoming challenges and evolving business dynamics, the print business must prepare itself to be sustainable and focused on providing custom, personalized, and luxury experiences.
Here you go for download whitepaper: https://www.designnbuy.com/whitepaper/growing-importance-of-web-to-packaging-technology/

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