CANADA – Calgary-based print company, Mountain View Printing has invested in Epson SurePress L-6534VW UV digital label press to redefine its label printing capabilities.

This move has not only enabled the company to produce more precise and vibrant color labels but has also significantly enhanced turnaround times.

The partnership with Epson has enabled Mountain View Printing to cater to a diverse range of brands across various markets.

The onset of the pandemic in 2020 presented new challenges and opportunities, prompting the company to expand its label printing services to include items like hand sanitizer labels, and gradually, labels for sectors such as beer, cannabis, and food.

Epson’s SurePress L-6534VW UV digital label press features high-pigment, low-migration LED UV curing ink that removes the need for precoating a substrate in the process. The L-6534VW prints labels up to 13.4in wide as fast as 164ft per minute.

Available with Digital Varnish or Orange Ink, the press offers more accurate colour labels with quicker turnaround times for a wide range of markets.

Epson claims to have developed, serviced and manufactured all the PrecisionCore print heads, inks, LED pinning technology and curing lamp units, media feeding, and control systems for the press.

Mountain View founder and partner BJ Chandler expects the speed of SurePress to expand and grow its business.

Chandler said: “We purchased our first label press in the spring [early] of 2019 to create labels for customers in a timely fashion.

“When the pandemic started in 2020, we had customers approaching us with requests for hand sanitizer labels, and from there, the business really grew. We started printing beer, cannabis and food labels, and the original machine we had purchased simply couldn’t keep up.

“We’re currently working with a local company to print large runs of fruit labels. We print about a quarter million of these labels a month on clear material with opaque white. If we didn’t have the SurePress, that’s the type of business we wouldn’t be able to do and the type of customer we wouldn’t be able to help.”

Mike Pruitt, Product Manager at Epson America, highlighted that businesses like Mountain View Printing chose SurePress due to its tailored digital press capabilities that cater to diverse label requirements.

He concluded: “SurePress empowers our customers to enhance their label printing capabilities and stand out in a competitive marketplace. We are thrilled with Mountain View Printing’s success and their projected growth.”

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