The 42% cost reduction comes from two sources: less material per pack and lower dimensional weight charges from carriers.
The recycled content reduces virgin plastic demand, while the mono-material polyolefin structure (compatible with existing recycling infrastructure) ensures the pack can be processed after use.
The brown kraftliner substrate reinforces the sustainability message of the premium glassware, which is designed to enhance the bourbon drinking experience.
Profit before tax for the 2025 financial year declined by 29%.
The new packaging, containing at least 80% paper and meets high barrier requirements.
ProVantage SmartKraft Brown features a 100% fresh fibre top ply.
The solutions aim to reduce plastic waste and align with evolving regulations.
The recognized innovations address diverse end-use needs, from food and ecommerce to transit and electronics, while contributing to a more circular economy.
The offering replaces the Polish bicycle manufacturer’s previous cycle packaging, which relied on plastic materials.
The expansion reflects trends such as lightweighting, retail-ready packaging and demand for fibre-based materials.