Bizerba partners with Avocet Scales & Labels to deliver connected retail solutions across Southern Africa

Avocet’s established presence with 11 branches across South Africa and an extended Sub-Saharan distribution network ensures that Bizerba’s technology can be deployed and supported at scale.

SOUTHERN AFRICA – Bizerba Southern Africa has partnered with Avocet Scales & Labels to distribute Bizerba’s retail portfolio across Sub-Saharan Africa, combining global connected retail technology with Avocet’s 11-branch local footprint.

The partnership responds to growing demand for advanced PC-based retail scales, AI-driven object recognition, fraud prevention, e-commerce and in-store ordering, real-time data architectures, and cloud-enabled software platforms. 

Vincent Langlois of Avocet Scales & Labels explained that retailers are moving towards PC-based and connected scale solutions, and Bizerba’s technology allowed Avocet to address that shift with confidence.

Technology for Modern Retail

Through this collaboration, retailers gain access to modular weighing and labelling solutions, including linerless labelling with automatic cutting, operator authentication, and remote diagnostics, all backed by reliable local after-sales support. 

Linerless labels eliminate the silicone-coated release liner found on traditional labels, reducing material waste and allowing more labels per roll. 

Automatic cutting means that cashiers do not need to tear labels manually, speeding checkout and reducing repetitive strain injuries. 

Operator authentication ensures that only trained staff can perform scale calibration or pricing changes, reducing the risk of price fraud.

Local Execution for Global Technology

Avocet’s established presence with 11 branches across South Africa and an extended Sub-Saharan distribution network ensures that Bizerba’s technology can be deployed and supported at scale. 

Jim Pinder of Avocet Scales & Labels stated that what stood out about Bizerba was the quality of both the equipment and the software platforms. 

This partnership enables Avocet to offer customers market-leading technology that is modular, future-proof, and supported locally, something that is critical in today’s fast-moving retail environment. 

By combining Bizerba’s global product portfolio with Avocet’s market intelligence, service infrastructure, and proximity to customers, the partnership reduces total cost of ownership, ensures faster response times, local stock availability, and dependable long-term support.

Retailer Benefits

Christian Schiess, Managing Director of Bizerba Southern Africa, explained that when Bizerba started engaging with Avocet, it quickly became clear that there was strong alignment in values, market understanding, and long-term ambition. 

Avocet’s national footprint, technical expertise, and deep relationships within the retail sector make them an ideal partner to bring Bizerba’s connected retail and weighing solutions to market at scale. 

Together, the companies are well positioned to support retailers with technology that is both globally proven and locally supported. 

Ante Todoric, Managing Director of Business Unit Retail at Bizerba, added that from a global Bizerba perspective, the partnership with Avocet strongly aligns with the strategy of deepening presence in key growth regions such as South Africa and the broader Southern African market. 

By combining global innovation with strong local execution, Bizerba is able to serve regional customers with greater responsiveness and relevance.

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