CANADA – The Canada Plastics Pact (CPP) has announced the release of a five-year action plan to promote the circular economy of flexible plastic packaging across Canada.

The plan, which is to be implemented between 2023 and 2027, aims to help local industry partners transition towards a circular packaging ecosystem.

This new ‘Flexible Plastic Packaging Roadmap’ will involve establishing an ‘unprecedented’ cross-value chain collaboration among key industry partners in the country.

All affiliated industry players will be required to work in close cooperation to accelerate and scale solutions to achieve this shared vision for a circular economy by 2027.

Under the Flexible Roadmap, the CPP will work on the implementation of three thematic areas between now and 2027.

These areas include Upstream Innovation and Design for Circularity, Collection and Consumer Communication and Sorting, and Recycling and End Market Development. The entire roadmap has been developed by the CPP’s Flexibles Working Group.

The roadmap’s development also involved the engagement of key industry stakeholders, non-government organizations (NGOs), and public sector organizations such as producers, manufacturers, brands, retailers, recyclers, and stewardship agencies, among others.

CPP strategic advisor and Flexibles Working Group lead facilitator Paul Shorthouse said: “Developing a circular economy for flexible plastic packaging and films is critical given the current state and the existing challenges.

“This roadmap presents a unique opportunity for stakeholders across the plastics value chain to come together and drive rapid, unprecedented change and investment.”

The CPP estimates that flexible packaging and films made from approximately 47% plastic are currently in circulation across the Canadian market. However, the existing local recycling rate for this specified plastic packaging is below 2%.

The CPP, which is a part of the Ellen MacArthur Foundation’s global Plastics Pact network, currently comprises more than 95 companies, local governments, institutions, and NGOs in Canada.

Recently, CPP welcomed Tata Consumer Products to its expanding network of stakeholders in Q2 of 2023.

Tata Consumer Products is a global food and beverage company taking proactive measures to drive innovation and increase its use of recycled materials to combat plastic waste and pollution.

As one of more than 90 CPP Partners, Tata Consumer Products collaborates with a diverse group of stakeholders across the plastics value chain to address one of the most pressing environmental issues of today – the plastic crisis.

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