SFI Health EMEA localizes packaging operations in South Africa to boost accessibility and economic growth

SOUTH AFRICA – SFI Health EMEA, a division of the global natural healthcare company SFI Health, has transitioned to fully managing the packaging of its branded products locally in South Africa.

The move marks a strategic shift aimed at improving product accessibility, supporting local industry, and advancing sustainability efforts.

By relocating its packaging operations to South Africa, SFI Health is enhancing its ability to respond to local market demands, particularly by offering more flexible pack sizes that better suit the needs of South African consumers.

The company has emphasized that this operational change will not affect product quality or efficacy.

One of the most significant aspects of the transition is SFI Health’s decision to source all packaging materials domestically and complete all assembly within South Africa.

This localization supports the country’s manufacturing sector and job creation efforts while also reducing the environmental impact associated with long-distance shipping.

The move aligns with SFI Health’s broader sustainability goals by promoting a circular, locally focused supply chain.

“This project is more than just a business decision – it’s a commitment to the people of our community,” said Susan Lewis, co-leader of the initiative at SFI Health South Africa, alongside Linda Wessels, the regional commercial finance manager.

“By sourcing locally and supporting local jobs, we’re not only making our products more accessible, but also investing in the long-term well-being and economic resilience of the region.”

SFI Health has had a presence in South Africa since 2004 through its local subsidiary, which oversees the marketing, sales, and distribution of its leading health supplement brands.

These include Equazen, a scientifically formulated blend of essential fatty acids that is widely recognised for its role in supporting cognitive function.

The formulation is designed to promote brain health, particularly in areas related to attention and concentration, making it a popular choice among individuals seeking mental clarity and focus.

KeenMind is another standout product in the SFI Health portfolio. This clinically studied supplement is aimed at enhancing memory, concentration, and learning retention.

Its efficacy has been demonstrated in multiple studies, positioning it as a trusted solution for students, professionals, and older adults looking to maintain or improve mental performance.

Gincosan combines two powerful natural extracts—ginkgo biloba and panax ginseng—that have been extensively researched for their cognitive benefits.

Together, these ingredients work synergistically to enhance mental sharpness, improve blood circulation to the brain, and support overall cognitive vitality.

Completing the range is Ginsana, a formulation designed to strengthen the immune system and boost physical stamina.

It is particularly beneficial for individuals experiencing fatigue or those seeking to maintain energy and resilience during periods of high stress or physical exertion.

By deepening its roots in South Africa, SFI Health is not only strengthening its operational capabilities in the region but also reaffirming its commitment to social and environmental responsibility.

The localization of packaging operations reflects a growing trend among global health and wellness brands to prioritize regional empowerment and sustainable practices.

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