Future Vision installs first Epson SurePress L-6534VW in the Middle East

JORDAN – Future Vision has achieved a historic milestone by becoming the first company in Jordan and the entire Middle East to install the Epson SurePress L-6534VW, marking a significant leap forward for the region’s digital label printing industry.

The installation, completed in March 2025 and delivered with full technical and operational support from Flex-Europa, signals a new era of advanced, high-precision printing capabilities in the region.

The SurePress L-6534VW represents one of Epson’s most advanced UV inkjet systems, engineered to deliver exceptional print quality, higher production speeds and reliable performance across demanding label applications.

Its introduction into the Middle East through Future Vision underscores a growing shift among converters toward digital platforms that combine efficiency, flexibility and reduced waste.

The press is equipped with high-opacity white ink, full-colour variable data printing and durable UV-curable inks that meet strict international standards for food contact and industrial durability.

For Future Vision, the move reflects a strategic commitment to modernizing its operations in line with global printing trends.

As brands in food, beverage, pharmaceuticals, personal care and household goods seek more customized, short-run and premium-finish labels, the L-6534VW enables Future Vision to meet those expectations while maintaining consistent quality and faster turnaround times.

The machine’s advanced colour management and ability to print on a wide range of substrates, including clear films, metallic materials and textured stocks, further expands the company’s production capabilities.

By adopting Epson’s next-generation inkjet platform, Future Vision is not only upgrading its internal workflow but also setting a new competitive standard for the wider Middle East label market.

The company’s leadership sees this investment as a clear demonstration of its long-term vision: to bring world-class printing technology to Jordan and elevate regional output to levels on par with the most advanced global converters.

Flex-Europa, Epson’s regional partner and the supplier of the press, highlighted the installation as a landmark achievement.

The company noted that Future Vision’s choice to be the first adopter reflects strong confidence in Epson’s technology and in Flex-Europa’s ability to support printers with dependable service, training and integration expertise.

This collaboration, Flex-Europa added, is expected to catalyze broader adoption of digital inkjet printing across the Middle East.

With this milestone, Future Vision establishes itself as a key driver of innovation in the region’s label printing sector,ushering in a future defined by greater efficiency, superior print accuracy and advanced digital capability that will benefit customers and industry partners alike.

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