Sonoco streamlines packaging operations with new geographic structure

USA – Sonoco Products Company has unified its metal packaging and rigid paper containers operations into a single framework, split across two regions: Consumer Packaging EMEA/APAC and Consumer Packaging Americas. 

This adjustment comes after recent portfolio shifts, such as the divestiture of non-core units and fresh capital commitments in related sectors.

The company revealed appointments to head these new divisions. 

Seán Cairns takes on the role of president for Consumer Packaging EMEA/APAC, while Ernest Haynes steps in as president for Consumer Packaging Americas. 

Rodger Fuller remains Sonoco’s chief operating officer and will relinquish his interim duties as CEO of Metal Packaging EMEA.

Howard Coker, Sonoco’s president and CEO, stated that the setup aims to simplify daily operations and enable teams to work flexibly across materials. 

He noted it would foster stronger teamwork and open paths for new developments in customer solutions.

These changes build on a series of transactions completed this year. In recent weeks, Sonoco closed the sale of its ThermoSafe unit, focused on temperature-controlled packaging, to Arsenal Capital Partners for US$725 million. 

The deal hands over technologies that maintain product integrity during transport, a key element in reducing waste for perishable goods.

Months earlier, the firm sold its Thermoformed and Flexibles Packaging business to Toppan for about US$1.8 billion. 

That segment handled plastic-based options, allowing Sonoco to sharpen its emphasis on more durable, recyclable alternatives like metal cans and paperboard.

On the growth front, Sonoco committed US$30 million in July to boost output in adhesives and sealants, materials vital for secure, long-lasting packaging seals. 

The project upgrades current lines and adds fresh ones at three sites, yielding an extra 100 million units per year. 

This expansion addresses rising needs from food and consumer sectors, where reliable bonding prevents leaks and extends shelf life, cutting down on spoilage-related discards.

Such moves position Sonoco to handle increased volumes without straining resources, as demand for efficient packaging rises amid global supply challenges. 

The adhesives upgrade, for instance, supports circular economy goals by improving the reusability of containers through better adhesion that withstands multiple cycles.

In parallel developments, regional players are advancing similar eco-focused strategies. Amcor recently launched a recycled-content film line in the Middle East, targeting a 30% reduction in virgin plastic use by 2026, according to industry updates. 

Sonoco’s restructuring equips it to deliver consistent packaging across borders, with the leadership team now tasked to integrate metal and paper offerings seamlessly. 

The sales proceeds, totaling nearly US$2.6 billion, free up funds for these targeted investments, ensuring steady progress in sustainable production methods.

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