INDONESIA – SIG is marking a significant milestone as it commemorates the one-year anniversary of its impactful “Recycle for Good” program.
Originally launched with just one collection point at Cibubur Junction, the program has now expanded its footprint to encompass 151 collection points across Jakarta and the Greater Jakarta area.
This expansion signals a concerted effort to promote sustainable practices and foster a circular economy.
Supported by the SIG Foundation, the program’s primary objective is to instigate behavioral change among the public, encouraging them to deliver recyclable waste to designated collection points.
Over the past year, the program has garnered substantial momentum, with over 770 families participating and a remarkable collection of more than 11,700 kilograms of recyclable materials.
Noer Wellington, head of market for Indonesia, Malaysia, Vietnam, and the Philippines at SIG, underscores the program’s success, emphasizing the measurable positive impact achieved with just one collection point.
He envisions even greater possibilities with the addition of 150 more points across Jakarta, illustrating the potential for significant environmental benefits.
The partnership with Armada Kemasan, a longstanding collaborator, further reinforces SIG’s commitment to sustainability.
Arnold Abdi, managing director at Armada Kemasan, highlights the role of the public in embracing sustainable lifestyles, urging individuals to participate in the Recycle for Good initiative by sorting their recyclable waste at home and utilizing the convenient collection points.
Beyond corporate initiatives, the program aligns with broader national objectives, such as the Indonesian government’s ambitious target to reduce marine plastic debris by 70% by 2025.
Initiatives like the Partnership for Plastics in Indonesian Society (PISCES) reflect concerted efforts to address the plastic waste crisis, with projects like Living Labs in East Java aimed at empowering local communities.
The global significance of waste management is underscored by organizations like the World Bank, which issued a substantial Plastic Waste Reduction-Linked Bond to finance projects in countries like Ghana and Indonesia.
Holger Dickers, managing director at SIG Foundation, emphasizes the global imperative to tackle waste challenges, highlighting SIG’s leadership in Indonesia through initiatives like Recycle for Good.
In essence, SIG’s Recycle for Good program not only contributes to local waste management efforts but also aligns with broader sustainability goals, underscoring the importance of collaborative action in preserving natural habitats and fostering a more sustainable future for generations to come.
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