UK – Scotch whisky brand Laphroaig has refreshed its packaging, claiming its new bottle has reduced carbon emissions by 30%.
The new pack is said to support brand owner Beam Suntory’s Proof Positive sustainability strategy to achieve net zero carbon emissions by 2040.
According to Beam Suntory, the refresh retains the green glass bottle but a plastic bar top has been replaced with a beech wood alternative. A secondary packaging tube has been replaced by a carton.
It’s claimed that the new packaging will result in a reduction of 1,184.74 tonnes of greenhouse gases per year.
Chris Richardson, vice president global Scotch and Irish brands at Beam Suntory, said: “The Laphroaig distillery has been making whisky for over 200 years, and it is fundamentally important we take steps to reduce our environmental impact and protect the natural resources we rely upon.
“This new packaging is a good step forward in our global sustainability ambitions, while still maintaining Laphroaig’s true character and exceptionally high quality.”
The new carton introduces additional cues on the pack, including embossed Laphroaig lettering on the side as a nod to the brand’s Islay distillery.
In addition, there is a refreshed wordmark and the hand-crafted distillery address is on the front of the pack.
Glencadam Distillery relaunches classic Highland Single Malt Scotch whisky
Glencadam Distillery has announced the relaunch of its 18-year-old Highland Single Malt Scotch whisky.
The outer packaging is in a tube format, with elegant green branding the whisky is known for.
The bottle is again a classic style whisky bottle, with the label large enough to communicate some heritage and branding, while still giving the consumer a full picture of the whisky inside.
Master Distiller, Robert Fleming, said: “It’s great to have the expression back. Beautifully balanced and creamy, it’s clear to see why there is such demand for this stunning 18-year-old single malt.
“With refined aromas of Glencadam’s signature tropical fruits and spice on the nose, the palate is complex and fruity giving way to a smooth, warm and long-lasting finish. The delicate, nutty quality is a great representation of Glencadam’s offering.”
As one of Scotland’s oldest distilleries, dating back to 1825, Glencadam is steeped in history, heritage and tradition, handcrafting single malt Scotch whisky in a process that’s remained unchanged for almost 200 years.
Pact Coffee launches new pack design in recyclable packaging
Finally, Pact Coffee is rolling out new packaging that it says funds the collection of ocean-bound bottles from Asian rivers.
The roaster’s new single-material bags are 100% recyclable and made from 70% recycled materials, which are plastics commonly disposed of in recycling bins.
Pact Coffee claims for every 1,000,000 bags created, the equivalent of 53,000 600ml plastic bottles will be collected from rivers in the Philippines and Indonesia by the ethical recycling program Plastic Bank.
Paul Turton, chief executive, said climate change could impact significantly on Arabica supply.
“There was the option to instead choose ‘compostable’ packaging, and we understand that this is the preference for well-meaning customers,” he added.
“However, around 90% of people don’t have the means to compost at home, and the growing data shows that lots of this packaging is ending up in landfill or blocking the food recycling process.
“For this reason, we’re confident that we’ve chosen the most sustainable option while maintaining the trademark Pact Coffee freshness.”
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