Sealed Air introduces flexible printing technology, Mondi opens brand-new innovation hub

USA – Sealed Air has developed a new on-demand printing system for late-stage, customized printing on protective packaging.

The company believes that its new solution, AutoPrint, can provide logistics and fulfilment operators with a flexible and efficient method of meeting customer demand for personalized on-box branding and messaging.

Alessandra Secchi, Executive Director of Digital Packaging Europe at Sealed Air, explains, “Brands and retailers are increasingly customizing e-commerce packaging to engage consumers and drive awareness.

“Trends such as social media unboxing videos can boost brand visibility and support sales. This creates added challenges for logistics and fulfilment companies, who must manage multiple design templates and plan the ordering and storage of pre-printed boxes.

“AutoPrint solves these challenges. The digital print solution can be easily integrated into a packaging line to print customized designs and information directly onto a closed box. On-demand printing saves storage space, labour resources and the risk of waste from unused pre-printed boxes and labels.”

The new solution features a full-colour CMYK printer that automatically adjusts to the height of the box. AutoPrint can print on the top of boxes up to a maximum height of 200cm and 14cm wide. Side printing options are also available, and plans are in place to increase the total printing width.

Alessandra Secchi continues, “AutoPrint can print up to 15 boxes per minute and is compatible with white and brown corrugated boxes. It eliminates the need for on-pack labels and can be configured to switch between different designs.

“Operators can quickly and easily print premium quality graphics, text and barcodes onto a box. This can meet the growing demand for personalized packaging while enhancing compliance with the packaging standards that retailers and brands specify for logistics partners.”

Customers can integrate AutoPrint with the Sealed Air Brand I-Pack Automated Void Reduction Packaging system, which is designed to optimize fulfilment and packaging processes by automatically adjusting pack sizes.

I-Pack calculates product dimensions in real time to accurately right-size, fold, close, and seal corrugated boxes according to the exact size of the product being packaged.

Mondi opens brand-new innovation hub

Mondi has opened a brand-new innovation hub in Germany, which houses a research and development centre, an analytical laboratory, pilot lines, and a customer experience centre under one roof.

FlexStudios is a brand new 2300 m2 building in Steinfeld, Germany, with three floors of collaborative space.

The experiential studios have been built so that Mondi customers can actively participate in the innovation process and use its expertise and state-of-the-art technology.

By combining pilot lines, testing capabilities, and co-creation space under one roof, Mondi hopes to reduce the time to market for new packaging and paper solutions.

The top floor of the building houses FlexStudios Inspire, an area for collaboration and research. It includes an interactive creative zone and discovery showcase profiling Mondi’s portfolio.

The hub’s ground floor is home to FlexStudios Innovate, a pilot facility for developing and demonstrating product performance. Meanwhile, the FlexStudios Advance unit on the first floor is a laboratory and testing facility.

Thomas Ott, CEO of Flexible Packaging at Mondi, says, “This ground-breaking hub brings to life the way we work closely with customers to understand material complexities and how packaging impacts the entire product lifecycle.

“With FlexStudios, we offer our customers a space to explore all our sustainable packaging and paper solutions. We are excited to collaborate with our customers on their transition to sustainable solutions. FlexStudios is more than just a building – it is an experiential space that will help shape the future of flexible packaging.”

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