Consumers can now scan Nutri-Mark QR codes on packaging using the TAMM app, the official digital hub for Abu Dhabi government services.
The initiative, first of its kind in the Middle East region, follows agreements between the Council and four major retail chains that will exclusively implement the system on their packaged products.
The tags adopt RAIN RFID technology, a passive, battery-free wireless solution that operates without disposable batteries, reducing electronic waste from inventory tracking systems.
Unlike industrial compostable plastics that require high-temperature, high-humidity facilities not available in home settings, the T55 label’s home compostability certification ensures breakdown in backyard compost bins, where most household fruit waste ends up.
The company will roll out reformulated products in phases through December 2027.
The L 320 requires little floor space and is suitable for integration into existing lines.
QR-enabled labeling is emerging as a practical bridge between physical packaging and digital information ecosystems.
The agreement is set to eliminate approximately US$3.9 billion of outstanding funded debt.
The partnership will unlock new capabilities in supply chain management.
The company intends to dominate the growing flex-pack segment in Eastern India.