The upgrade is part of a larger 2025 investment program designed to improve the country’s recycling infrastructure ahead of new regulatory requirements.
The new company will also introduce digitally enabled safety monitoring tools to foster a zero-harm culture.
The high rate places Qatar among the leading countries globally in applying sustainability standards.
The investment will scale up Freshr’s technology and aid its global growth.
Plastic waste generation increased from 5% in 2021 to 7.17% in 2024.
The facility, which will cater to hundreds of children and adults with disabilities.
The partnership aims to implement measurable waste diversion and materials management systems at selected operational sites nationwide.
The country generates approximately 983,000 tonnes of plastic waste annually but only 27 per cent of the waste is collected.
Once fully ramped up, the company will produce 420,000 tonnes of high-quality recycled containerboard annually
The plant is expected to address Nairobi’s long-standing solid waste challenges, generating electricity from refuse.