SOUTH AFRICA – Nampak Liquid Cartons, in collaboration with Woodlands Dairy, has introduced South Africa’s inaugural tethered cap carton, marking a significant stride in combating plastic pollution.
This innovative design prevents the separation of the cap from the carton during post-consumer recycling, aligning with the growing demand for sustainable packaging solutions.
Raymond Dube from Nampak Liquid Cartons emphasizes the importance of sustainability in product packaging, highlighting its positive impact on both the environment and consumer perception.
Woodlands Dairy emerges as the pioneer in adopting this environmentally friendly packaging solution, showcasing its commitment to sustainability and consumer preferences.
The tethered cap, crafted by Swiss-based packaging company Svalinn, combines functionality with eco-conscious design, resonating with consumers who prioritize sustainability.
Market research underscores the increasing consumer preference for sustainable brands, with a significant percentage expressing emotional attachment to such products.
Furthermore, insights from Carnelley Rangecroft Consultancy reveal strong consumer preference for cartons with tethered caps, emphasizing the need for practical packaging solutions that align with consumer habits and preferences.
Marisa Maccaferri of Woodlands Dairy acknowledges the pivotal role of consumer behavior in driving change and underscores the importance of meeting evolving consumer demands.
Woodlands Dairy’s partnership with Nampak Liquid Cartons underscores their joint commitment to sustainability, quality, and food safety.
Woodlands Dairy is set to roll out the tethered cap carton for its 2-litre milk cartons in March, with consumers anticipated to find these eco-friendly cartons on shelves by the month’s end.
This development follows Nampak’s announcement to offload its liquid cartons business in South Africa, Zambia, and Malawi.
The selling parties, including various Nampak group companies, will transfer ownership to the buyers represented by Corvest 15, Diversified Liquid Packaging Group, and Liquid Cartons. Dlondlobala Capital will act as the fund manager of D Capital Fund 1 within the consortium.
This transaction, facilitated through multiple agreements, follows Nampak’s decision to implement turnaround initiatives, including asset disposals, to raise funds.
The disposal follows the Nampak board in August last year deciding to implement various turnaround initiatives across the group, including an asset disposal plan, to raise about R2.6-billion (US$137.31m).
The funds are expected to help the company shift from being a conglomerate to a business that is more focused on specific packaging operations, delivering a higher quality of earnings, reduced risk and improved cash generation.
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