SERBIA – DS Smith has successfully completed the acquisition of Serbia-based packaging firm Bosis doo, marking a significant expansion of its presence in Eastern Europe, particularly in the fast-moving consumer goods (FMCG) sector.
Established in 1982, Bosis doo is a family-owned enterprise situated approximately 100 kilometers south of Belgrade, boasting a workforce of 140 employees operating from a single site in Valjevo.
This strategic acquisition aligns with DS Smith’s regional strategy, emphasizing sustainable performance packaging and capitalizing on growth opportunities in Eastern Europe.
DS Smith’s chief executive, Miles Roberts, expressed his satisfaction with the acquisition, highlighting the prospects for a stronger business in the region, driven by the growing demand for alternatives to plastic packaging, especially in Serbia.
Roberts emphasized the company’s commitment to enhancing regional capabilities and accelerating growth by offering high-performing products to an expanded customer base.
The collaboration between DS Smith and Bosis doo is expected to leverage their combined strengths and expertise to develop innovative packaging solutions.
Following the acquisition, DS Smith’s Eastern European network now comprises 30 box plants and additional facilities, with a workforce exceeding 7,000 individuals in the region.
DS Smith’s focus on plastic replacement has already resulted in the replacement of over 762 million units of plastic since March 2020.
The company remains committed to working with customers to achieve their sustainability goals, with plans to intensify these efforts in the Eastern European market.
Investment in converting machine in Netherlands
In another significant development, DS Smith has made a substantial investment of €6 million (US$6.50m) in a cutting-edge 4-color converting machine for its Eerbeek packaging plant located in the Netherlands.
This state-of-the-art 4-color converting machine is poised to manufacture the renowned FEFCO 0201 bespoke boxes and alternative grades, catering to the diverse needs of customers.
Currently in its startup phase, the machine boasts an advanced automatic inline error detection system.
Equipped with computer-controlled technology, this innovative system ensures rigorous quality checks for printing and gluing while enhancing machinery accuracy. It also adds an extra layer of precision to the die-cutting lines during the packaging and folding processes.
Philip Bautil, Managing Director of DS Smith Benelux, expressed his enthusiasm about this milestone, stating, “We are thrilled to embark on this new phase of our unwavering commitment to excellence and sustainability. This investment underscores our dedication to delivering top-notch packaging solutions that align with our customers’ needs and contribute to a more sustainable future.”
Bautil further emphasized the company’s ongoing efforts to address customers’ supply chain challenges and meet their requirements for growth.
He noted a continued rise in demand for products necessitating sustainable plastic replacement and fiber-based solutions, highlighting DS Smith’s proactive response to evolving market dynamics.
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