US – Ardagh Metal Packaging North America (AMP – NA) is extending its already substantial product line for beverage brand customers by launching a new 19.2 oz.(568ml) beverage can.
The new 19.2 oz. aluminum beverage can enable further retail differentiation for brands while delivering leading sustainability metrics.
Expected to serve strong growth in the single-serve channel, the new addition represents the first time a 19.2 oz. (568ml) can has been manufactured in the United States by AMP.
According to AMP, this product provides an offering between the more traditional sizes of 16 oz. and 24 oz. and is supporting brands looking to expand in such categories as beer, ciders, hard seltzers and water, to name a few.
The new product also benefits from inherent beverage can sustainability characteristics such as leading recycle rates and recycled content rates.
Beverage cans also deliver ideal filling, distribution and retail display economics, further strengthening customer business objectives.
AMP – NA CEO Claude Marbach says the extension of the company’s product line is in response to the continued focus on sustainability by consumers and the growth opportunities for cans across numerous beverage categories.
Marbach said: “This is also a clear indication of AMP’s commitment to customers. We’re enabling brands to further differentiate their product on retail shelves by choosing from a wide array of sizes, graphics and tab and end options.
“This new 19.2 oz. (568ml) size is indicative of this commitment, where AMP serves as a one-stop partner in enabling our customers to achieve their brand and bottom-line targets.”
The new 19.2 oz. (568ml) beverage can will be produced at AMP’s new Huron, Ohio, manufacturing facility and will be available by the end of the first quarter.
Meanwhile, the company was recently awarded a leadership rating of A- for water management and a B rating for climate change by CDP, a non-profit environmental, social and governance (ESG) rating agency.
CDP measures and assesses the risks and opportunities on climate change, water security and forests.
CDP included more stringent scoring in 2022 in order to drive best practices, improve data quality and better track organizations’ alignment on limiting global warming to 1.5 degrees Celsius, and, per the Paris Agreement of 2015, achieve net zero emissions by 2050.
“The positive CDP rating for AMP verifies we are on track in delivering on our sustainability commitments,” said Oliver Graham, CEO of AMP.
“We will maintain our path toward environmental excellence as we consistently deliver on objectives such as emissions, waste and water usage reduction.
“Through this, we will continue to serve as a leadership example in our local communities and further support our customer’s own sustainability platforms.”
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