Hotpack to invest US$100M in first North American facility in New Jersey

USA – Hotpack, the UAE-based leader in sustainable food packaging, has announced a US$100 million investment to establish a new manufacturing and distribution facility in Edison, New Jersey.

The project—Hotpack’s first production base in North America—is part of the company’s Vision 2030 strategy and underscores its commitment to localized innovation, efficient supply chains, and customer-focused growth in the United States.

Announced jointly with New Jersey Governor Phil Murphy during his economic mission to the Gulf Arab States, the move signals a strong vote of confidence in the state’s strategic location, robust infrastructure, and skilled workforce.

The state-of-the-art 70,000 sq. ft. facility, expected to be operational by June 2025, will initially create 200 new jobs over five years.

It will focus on the customization of cups, containers, and clamshells made from plastic and paper. As production scales, additional employment opportunities are anticipated.

“This investment reinforces our long-term commitment to sustainable packaging solutions and enhances our ability to serve the U.S. market with agility and precision,” said Mr. Abdul Jebbar PB, Group CEO & Managing Director of Hotpack.

“New Jersey offers the ideal ecosystem for advanced manufacturing and talent, making it a natural choice for our North American debut.”

Governor Murphy welcomed the announcement, stating, “Hotpack’s decision to establish its presence in New Jersey is a powerful endorsement of our business environment and innovation ecosystem. It confirms that our state remains a top destination for global companies looking to grow in the United States.”

A global expansion strategy

The New Jersey plant marks the latest milestone in Hotpack’s broader international expansion strategy.

This global push began in 2022 with the launch of a biodegradable packaging facility in Malaysia, reinforcing the company’s commitment to sustainable packaging solutions.

In Saudi Arabia, Hotpack has significantly expanded its manufacturing capacity, further strengthening its presence in the Gulf region and supporting growing regional demand.

Additionally, the company established a dedicated paper products manufacturing plant in India, which became fully operational in 2023.

This facility plays a crucial role in serving both domestic and international markets, enhancing Hotpack’s ability to deliver environmentally responsible packaging products on a global scale.

“These investments demonstrate our commitment to scaling globally while staying rooted in sustainability and innovation,” added Mr. Jebbar.

Mr. Zainudeen PB, Group COO & Executive Director, emphasized the facility’s strategic role: “Our New Jersey plant will serve as a production hub for customised, high-quality packaging solutions across industries. With cutting-edge technology and a strong focus on brand customisation, we aim to empower our clients to elevate their market presence.”

The company is working closely with local authorities to ensure a smooth setup and is positioning the facility to act as a key node in its global supply chain, offering localized support in one of the world’s largest packaging markets.

Mr. Anvar PB, Group CTO and Executive Director, said, “This facility goes beyond geographical expansion—it represents a strategic shift in how we align global operations with regional demand. By localising production, we can reduce environmental impact and provide faster, more responsive service to our clients.”

Wesley Mathews, President and CEO of Choose New Jersey, praised the move, “Hotpack’s investment highlights New Jersey’s leadership in advanced manufacturing and sustainable innovation. We’re excited to support their growth as they bring quality jobs and eco-conscious solutions to our region.”

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