Building on its experience in the packaging sector and its broader track record across Africa, MCP aims to position AFM as a leading flexible packaging platform in Morocco and beyond.

MOROCCO – Mediterrania Capital Partners has signed a share purchase agreement for the acquisition of 100 percent of Société Marocaine des Manufactures de Mohammedia, the holding company of Amcor Flexibles Mohammedia, from Amcor Group, targeting a flexible packaging manufacturer serving dairy, pharmaceutical, food, and home and personal care sectors.
AFM is based in Mohammedia and operates a fully integrated industrial platform.
The company primarily serves the dairy industry, as well as the pharmaceutical, food, and home and personal care sectors.
Strategic Fit for Mediterrania Capital
Albert Alsina, founder and CEO of Mediterrania Capital Partners, explained that AFM represents a solid industrial platform in a resilient sector, with opportunities to further expand its product offering and customer base.
He noted that this acquisition reflects the firm’s strategy of investing in market-leading mid-sized companies across Africa and supporting their next phase of growth.
Building on its experience in the packaging sector and its broader track record across Africa, MCP aims to position AFM as a leading flexible packaging platform in Morocco and beyond. The transaction remains subject to customary regulatory approvals.
A Hands-On Investment Approach
Hatim Ben Ahmed, managing partner at Mediterrania Capital Partners, added that together with AFM’s management, the firm will focus on expanding the company’s production capabilities, enhancing operational efficiency, and supporting the diversification of its product portfolio and client base.
He noted that this transaction aligns with MCP’s hands-on investment approach, which aims to create sustainable value and promote industrial champions across the region.
Why Morocco Matters for Flexible Packaging
Morocco’s strategic location, proximate to European markets and with free trade agreements covering the EU, US, and African countries, offers AFM export advantages that purely domestic manufacturers lack.
The country’s growing dairy and food processing sectors have driven demand for flexible packaging formats such as pouches, laminated films, and shrink wrap.
AFM’s integrated platform (extrusion, printing, lamination, converting) allows it to control quality and cost across the production chain, a competitive advantage in a market where small converters often outsource critical steps.
When a Local Player Gets Private Equity Backing
Amcor sold AFM because flexible packaging is not its core focus. Mediterrania Capital bought it because flexible packaging is exactly its kind of investment: resilient demand, export potential, and room to scale.
For AFM, the change in ownership is not an ending, it is a launchpad.
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