KUWAIT – Mishref Cooperative Society and Gulf Bank have initiated the “A Step Towards Change” sustainability campaign, aiming to foster environmentally friendly habits by promoting the use of reusable bags.
Over the course of a week, approximately 20,000 reusable bags will be distributed at the Mishref co-op, accompanied by informational events to raise awareness.
Fahad Al-Sharah, Assistant Manager of Corporate Communications at Gulf Bank, expressed satisfaction at partnering with Mishref Co-op for the third phase of the “A Step Towards Change” initiative.
He highlighted the primary goal of encouraging a behavioral shift within society, emphasizing the importance of reducing plastic consumption through the distribution of reusable bags.
This initiative is deeply embedded in Gulf Bank’s 2025 strategy and aligns with Kuwait’s environmental strategy outlined in the vision of ‘New Kuwait 2035’ and relevant environmental legislation. Abdullah Adel Al-Qallaf, Board Member of Mishref Co-op, underscored the introduction of a “Fast Track” service for shareholders utilizing reusable bags, aiming to incentivize their ongoing use.
Kuwait recycling efforts
In other news, the Scientific Center in Kuwait has affirmed its dedication to waste management and recycling, emphasizing the importance of sorting waste according to its type and providing designated containers for electronic, paper, and clothing waste. This commitment reflects the center’s overarching goal of environmental preservation.
General Manager Msaed Al-Yaseen highlighted the center’s recycling program as a pivotal initiative aimed at combating plastic pollution and raising community awareness, particularly regarding its detrimental impact on marine life.
Collaborating with various entities in Kuwait, the center strives to promote environmental consciousness and achieve sustainable development objectives by implementing recycling programs and leveraging waste for economic benefits.
Al-Yaseen elaborated on the center’s notable project, “The Last Catch,” a sculpture resembling the iconic Kuwaiti zubaidi fish, which serves as a collection point for plastic bottles.
This initiative, conducted in partnership with Kuwaiti artist Jassem Al-Nashmi, not only encourages recycling but also underscores the urgent need to address plastic pollution.
The collected plastic bottles are regularly removed from the sculpture through collaboration between The Scientific Center and a local recycling company.
Subsequently, the bottles are sorted, processed, and transformed into plastic pellets for various industrial applications, with some materials exported to other countries.
Highlighting the global imperative of environmental cleanliness, particularly in oceans, Al-Yaseen emphasized the international significance of waste recycling and pollution mitigation.
Recognizing the profound threat posed by plastic materials to marine ecosystems, he stressed the importance of raising environmental awareness and fostering community engagement to safeguard the environment and achieve sustainable development goals.
For all the latest packaging and printing industry news from Africa and the World, subscribe to our NEWSLETTER, follow us on LinkedIn and subscribe to our YouTube channel.
