UK – PepsiCo, a prominent food and beverage company, has unveiled an exciting new paper outer bags for all Snack A Jacks multipacks.
These innovative paper bags are touted as widely recyclable in home recycling bins and can seamlessly integrate into kerbside collection alongside other paper packaging.
Rolling out next month, the new paper packaging will be available for Snack A Jacks Salt & Vinegar, Sour Cream & Chive, and BBQ flavors.
PepsiCo anticipates that this transition to paper will significantly reduce the greenhouse gas emissions of each pack by a substantial 52%.
Additionally, the initiative is set to slash the company’s usage of virgin plastic by a noteworthy 65 tonnes per year.
Hannah Freeman, Snack A Jacks marketing manager, expressed pride in the brand’s commitment to enhancing the snacking experience while fostering environmental responsibility.
She highlighted the simplicity of recycling these new outer packs, which can be disposed of alongside regular household paper recycling.
This move towards sustainable packaging aligns with PepsiCo Positive, the company’s health and sustainability transformation plan, aimed at achieving net-zero emissions by 2040.
As part of this initiative, PepsiCo plans to eliminate fossil-based plastic in crisp and snack bags across its European operations by 2030.
This commitment extends to beloved UK brands such as Snack A Jacks, Walkers, Doritos, Quavers, Wotsits, and Pipers, with a focus on utilizing 100% recycled or renewable content.
Gareth Callan, sustainable packaging lead at PepsiCo UK & Ireland, emphasized the positive impact of the new paper multibag packs on reducing non-fossil plastic use and lowering the carbon footprint.
He cited the success of similar packaging formats on Walkers Baked products as a driving force behind the decision to expand this sustainable packaging solution to more snack brands.
Riviana introduces new packaging design for Minute Rice brand
In related news, Riviana Foods Canada has unveiled a fresh packaging design for its Minute Rice brand.
This redesign encompasses the brand’s Quick Cook Rice varieties and Microwaveable Rice Cups, including an exciting new Mexican Style Rice option.
The modern and updated packaging aims to enhance the mealtime experience while maintaining the brand’s renowned product quality and convenience.
Collaborating with Bridgemark and Elemental, Minute Rice has launched a comprehensive marketing campaign spanning social, digital, and shopper marketing, along with connected TV advertisements created in partnership with Fairweather.
Garima Patodia, senior brand manager at Riviana Rice Portfolio, emphasized the brand’s commitment to providing Canadians with reliable and fulfilling meal solutions, a legacy that Minute Rice has upheld since its inception in 1949.
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